New York native Morgan Shara began her career as a buyer following her graduation from the Fashion Institute of Technology. She quickly expanded her experience into creative consulting and founded her first company MAS Creative, specializing in design, event planning, art curating and representation. (Armenian hyper realist painter Tigran Tsitoghdzyan  As her family grew and friends began commissioning Morgan for her jewelry designs, her career as a jewelry designer was born. With her expertise in color diamond engagement rings and wedding bands, Morgan became the Jewelry Expert for E! Online News. 

Morgan and her team of leading experts in the diamond and jewelry industry develop and design each custom creation in New York City. Appointments are available at our showrooms in New York and Miami. Online consultations are available with our jewelry concierge, to schedule email: 

About Magix the Unicorn:

At 26 years old, Morgan lost her mother to cancer. She was compelled to create a magical symbol in memory of her mother. Unable to find anything unique that would convey her special meaning, Morgan created Magix the Unicorn as a sacred symbol that protects and spreads positive energy.

Friends and family related to Morgan’s message of hope and began to request their own Magix the Unicorn. Word of Magix and Morgan’s message quickly spread and MAS Bisjoux was created in 2014. Morgan expanded and transformed Magix the Unicorn into a collection of high-end, fine jewelry, highlighting an array of white and fancy color diamonds. 

Each piece is made with love in NYC. Our wish is that Magix the Unicorn brings together all the good vibe soul sisters and brothers around the world.🦄💕🙏🏻